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Bachelor of Arts in Business Communication in Communication Management

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BACHELOR OF ARTS IN BUSINESS COMMUNICATION SPECIALIZATIONS
BABC in Communication Management
BABC in Sales and Marketing

Communication is key to your success. The value of exceptional communication skills in the corporate setting can't be underestimated. In fact, a company's or organization's performance can be directly tied to its ability to effectively communicate, both internally and externally. If you are looking for comprehensive knowledge of business communication and the how to strategically manage this valuable resource, this degree specialization is for you.

Candidates who complete this program:

  • Identify leadership qualities and assess the effectiveness for future, personal, career directions
  • Examine interpersonal communication and business management practices which help you to manage difficult business situations and resolve intra-organizational conflict
  • Understand and apply communication and collaboration technologies which influences the creation, content, and pattern of knowledge networks within and between organizations
  • Develop a training program for a business that effectively incorporates each phase of the ADDIE instructional model, including Analyze, Design, Develop, and Evaluate
  • Develop foundational business communication knowledge and skills through the core courses

Who should enroll:

Students seeking to gain a competitive edge in the field of business communication will find this degree especially relevant. Whether you are just entering the workforce or are an experienced business leader or owner who is engaged in developing and increasing the scope of your present teams and organization, a degree program in communication management provides you with the necessary tools to succeed. This specialization also may appeal to anyone seeking to advance their professional development with an expertise in communication.

HOW TO APPLY:
Your course sequence will be determined in cooperation with your academic advisor.
CURRICULUM
1 Orientation Course - no costNo Credit
12 Business Communication Courses36 Credits
2 Interdisciplinary Courses6 Credits
1 Elective (BBA or BC course, level 300 - 499)3 Credits
4 Specialization Courses12 Credits
1 Capstone Course3 Credits
TOTAL Required for Graduation
60 Credit Hours
1 Orientation Course - no costNo Credit
JIU 101Successful Online Learning
12 Business Communication Courses36 Credits
BBA 311Using the Internet in Business
BC 322Business Presentations
BC 345Organizational Communication
BC 350Human Communication
BC 352Fundamentals of Business Writing
BC 355Business Communication Contexts
BC 360Communication Technologies
BC 370Public Relations
BC 372Intercultural Communication
BC 375The Evolution of Communication Media
BC 380Team Communication
ETH 401Making Ethical Management Decisions
2 Interdisciplinary Courses6 Credits
BC 300The Art of Human Experience
MATH 301Business Mathematics
1 Elective (BBA or BC course, level 300 - 499)3 Credits
  
4 Specialization Courses12 Credits
BC 403Professional Development and Leadership
BC 465Negotiation and Conflict Management
BC 470Collaboration Technology Systems
BC 475Organizational Training and Development
1 Capstone Course3 Credits
BC 491Business Communication Capstone

Transfer Credit for Applicable Courses